Facebook Ads · Funnels · Landing Pages

I help course creators
scale to ₹1 Cr+
with paid ads.

Full-stack performance marketing for online educators in India. Two clients, ₹11 Cr+ combined revenue, 26,000+ students — built from zero.

₹11Cr+
Revenue Generated
26K+
Students Enrolled
2.5 Yrs
Track Record
₹10 Cr+
Dr. Nitin — Total Revenue (incl. upsells)
👥
16,518
Students Enrolled
📈
4.5x ROAS
Return on Ad Spend
🌿
₹1.48 Cr+
Paloma Shah — Total Revenue
4x ROAS
Paloma — Return on Ad Spend

Case Studies

Real clients.
Real numbers.

Both built from scratch. Every rupee tracked, every funnel built, every campaign managed in-house.

Case Study 01 · 2022–2024
Dr. Nitin Mohan Lal
Angel Manifestation & Spiritual Wellness Programs
₹10 Cr+ Total Revenue
₹10Cr+
Total Revenue
(incl. upsells)
16,518
Students Enrolled
4.5x
ROAS
2.5 Yr+
Engagement
The Problem

High CPL, poor lead quality, counselors unable to convert cold leads. The model relied on human follow-up to do all the selling — it didn't scale and revenue was unpredictable.

What I Did

Rebuilt acquisition from lead gen to direct sales at ₹1,038 front-end. Built landing page, checkout, payment gateway, WhatsApp + email automation on FlexiFunnels. First 50 sales at ₹830 CPA. Scaled to 850 sales/month by month 9. Total with upsells: ₹10 Cr+ in 2.5 years.

Services Delivered
Facebook AdsLanding PageCheckout PagePayment GatewayWhatsApp AutomationEmail AutomationFlexiFunnelsOffer Strategy
Case Study 02 · 2022–2024
Paloma Shah
Tibetan Breathology · Health & Wellness Coaching
₹1.48 Cr+ Total Revenue
₹1.48Cr+
Total Revenue
10,000+
Students Enrolled
4x
ROAS
1.5 Yr
To Scale
The Problem

Breathwork is a high-trust, niche offer. Cold audiences don't buy on impulse. The challenge was building belief before asking for the sale — at a price point that made the business viable long-term.

What I Did

Designed a two-step offer: ₹499 workshop to qualify buyers, ₹9,999 full program as core product. Ran 202 Facebook campaigns with ₹7.72L ad spend generating 1.8M+ impressions. Built all landing pages and focused on converting long-term buyers.

Services Delivered
Facebook AdsOffer DesignLanding PageWorkshop FunnelAudience StrategyCreative TestingRetargetingCRO

The Process

What working
with me looks like.

I don't promise overnight results. Facebook ads and funnel performance take time to stabilise — the first 3 months are for building, testing, and finding what actually converts for your specific audience.

Both clients above followed the same arc: uncertain start, then stable, then compounding. The ones who commit to the process are the ones who scale.

"If you're committed to the process, results are bound to happen."

— Anil Jangid · scalewithanil.com
1
Discovery & Offer Audit
Analyse your offer, audience, market awareness, and margins. Map the full funnel before spending a rupee on ads.
2
Funnel & Infrastructure Build
Landing page, checkout, payment gateway, WhatsApp + email automation — built to convert cold traffic into paying students.
3
Launch & Test (Month 1–3)
Validate market fit on minimum budget. Honest CPA expectations upfront — usually 3X target — then reduced systematically.
4
Scale What's Working
Once CPA is stable and conversion proven, scale budget intelligently. No guesswork — only what the data confirms.

What I Do

Core strengths.

📣
Facebook & Instagram Ads
Full campaign management — audience research, creative strategy, copy, A/B testing, and scaling. Specialised in Indian course creators at the ₹500–₹10,000 price range.
🏗️
Funnel Architecture
End-to-end funnel design — front-end offer, landing page, checkout, upsell. Built on FlexiFunnels with full payment gateway integration.
📄
Landing Page Design & Copy
High-converting pages written with audience psychology in mind. Every page built around a specific buyer persona and funnel stage.
💬
WhatsApp Automation
Automated lead nurturing, counselor routing, and post-purchase sequences designed to convert leads who don't buy immediately.
📧
Email Automation
Welcome sequences, nurture flows, and re-engagement campaigns running alongside WhatsApp to maximise lifetime value.
🎯
Offer & Pricing Strategy
Front-end offer design to reduce friction and improve ad economics. From lead gen models to direct-sale funnels — built and tested both.
Let's Talk

Ready to build your
₹1 Cr+ system?

I work with a small number of clients at a time to give every account full attention. If you're serious about growth — let's find out if we're a fit.

Book Discovery Call

15 minutes · Free · No pressure · We'll know if there's a fit